These past two years have seen the fall of the New Economy and a return to traditional business fundamentals. The buzz words have changed: No longer is B-to-B, B-to-C or P-to-P guaranteed to secure ...

You can be heard above the noise—whether it's with market-optimization software, ads aimed at wireless devices, or transaction-enabled e-mails Internet marketing is ...

While developers were once leery of Internet listings, Zilbert says, broader outreach at lower cost has converted many to the gospel of virtual marketing. A well-designed Web site is now a must for ...

TV ad company Spot Runner has launched Project Malibu, their much anticipated web-based platform for buying and selling television advertising. The move comes after nearly two years of development, ...

The remarkable 10-year-old story of Web advertising services firm Accipiter entered into a new chapter Monday night when the Raleigh-based firm announced it was being acquired by a Seattle company for ...