Chico's FAS is introducing a new chapter of how it connects with customers with the debut of its first-ever credit cards alongside newly reimagined loyalty programs for Chico's, White House Black ...

Customer loyalty isn’t just about repeat purchases—it’s about creating trust, emotional connection, and genuine value that make people choose you over and over again. From personalized rewards to ...

CVS, Amazon, and IKEA are among the 350 companies with the best loyalty and rewards programs, according to research from USA TODAY and Plant-A.

The pizza giant is adding merchandise drops, digital games and experiential rewards to boost consumer engagement.

A bump in credit card rewards can be particularly lucrative for PNC customers with significant amounts saved with the bank. To enroll for the program, you must have a three-month average balance of ...

In fact, Virgin’s own data shows momentum: an 18% year-over-year increase in points redemption, driven in part by making all ...

Nandika Suri is charged with expanding loyalty membership and deepening engagement, while Sabrina Callahan will pursue a ...

Value is key to the loyalty revamp, and the approach could drive in-restaurant traffic and help the company win over less ...

The result is a unified view of guest behavior across fuel and in-store, powered by the engagement, segmentation, and campaign tools that Paytronix operators already rely on to drive visit frequency ...

Loyalty programs have become a staple of the airline industry. But it hasn’t always been that way. In this Case Study, we look at the launch of the first airline loyalty program—American Airlines’ ...

Lucra’s plug-and-play SDK enables brands to launch peer-to-peer challenges, tournaments, and live competitions that drive ...

The grocer’s refreshed rewards program and first native app are part of an effort to extend its in-store guest hospitality to ...