Though many companies are now using social media to acquire new customers and increase brand awareness, few are using social media channels for customer-service objectives, according to a survey from ...
How to Measure and Improve Customer Service for Growth High-quality customer service is often a defining factor in a company’s success. At its core, customer service is about meeting the expectations ...
Forrester Research's report "Getting Social Customer Service Right" by Diane Clarkson, online customer service analyst, stresses the importance of eBusiness professionals working across interactive ...